Digital Marketing, Marketing Automation, Marketing Operations Blog

Posted On November 1, 2017 By Jyotsana Yadav

7 Essential inbound marketing strategies every business should use

You’ve planned your business, started working on your product or service and now you are ready to begin your marketing process. Awesome! Here comes the real crunch. You may be wondering which inbound...

Posted On August 18, 2017 By Shreyansh Surana

SaaS Marketing : Where to begin...

SaaS companies have shown tremendous growth over the past few years. With technological advancement, it’s now easier and cheaper to develop software and offer it on a subscription model.

Posted On April 22, 2017 By Shreyansh Surana

The 6 essentials to succeed in marketing operations

Wikipedia describes marketing operations as a relatively young discipline within corporate marketing. While the scope of marketing operations varies from company to company, its activities range from...

Posted On April 3, 2017 By Shreyansh Surana

3 Reasons why Hubspot marketing software certification Is worth a shot

The world of Marketing is changing very fast. Google and Yahoo have disrupted the Marketing world. Today Digital Marketing takes an edge over Traditional Marketing. Search Engines have changed the...

Posted On March 3, 2017 By Shreyansh Surana

Digital Marketing is not the 'Genie out of lamp'

We all must have come across great stories about Alladin and his Genie. Whatever Alladin wishes, Genie fulfils. Great fairytale and I love those bedtime stories. During my experience in technology...

Posted On March 1, 2017 By Shreyansh Surana

Suspect, Prospect, Lead, Opportunity! What they mean.

I am in Marketing Automation & CRM industry for quite a long time now. Its interesting to see the changes its going through every day. CRM now has expanded its wings from being just Sales Force...