Digital Marketing, Marketing Automation, Marketing Operations Blog | Fractional CMO

Posted On September 18, 2023 By Ishitaa Jana

A Starter’s Guide to Shopify-GA4 Integration

Introduction

Posted On June 29, 2023 By Ishneet Kaur

Data-Driven Marketing Made Easy with Looker Studio: Your Ultimate Guide to Unlocking Insights

Picture this: you're a marketer on a mission, armed with a trusty spreadsheet and a cup of coffee, trying to make sense of heaps of data. You're swimming in a sea of numbers, desperately searching...

Posted On February 17, 2023 By Ishneet Kaur

Upgrade your analytics with UA to GA4 Migration: A detailed guide for marketers

As a marketer, you know how important data is to your strategy. Google Analytics (GA) is powerful tool marketers use to understand how their website is performing, gain insights into their audience,...

Posted On November 25, 2022 By Ishneet Kaur

Tagging masterclass to drive more B2B revenue (4-part series) - Part 1

Posted On November 26, 2019 By Srikanth Vadrevu

Bounce and exit rate - Website metrics that matter

What is the best thing that can happen to a marketer, content writer, and web developer? It is to have a visitor navigating around their website by pouring through the pages, filling forms, clicking...

Posted On November 9, 2017 By Jyotsana Yadav

7 Marketing tools every agency should have in their kitty

Do you know there are approximately 51 million small and medium-sized businesses in India alone? With such a huge number like this, every small/ medium scale business owners are looking gamesmanship...