Search Engine Optimization is an ever-evolving, ever-diversifying concept, with newer ranking algorithms being introduced time and again. It’s imperative for you, as a web developer or designer to buckle up and match the pace of the transformations in the world of the internet.

Every marketer wants to rank higher in SERPs and come to #1 in search results a.k.a Google Search Results. Your webpage performance plays a critical role in your ranking in SERPs.

Marketers invest their time and money into SEO to rise higher in SERPs. Higher web page rank will not only generate good traffic but also gives you more leads.

In this new exciting world of digital marketing, where content is the king, having proper White Hat SEO is the only way to survive and take your website towards higher rankings.