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10 Mistakes To Avoid While Running Holiday Social Media Campaign

[fa icon="calendar'] Oct 9, 2020 3:45:00 AM / by Ishneet Kaur posted in social media marketing, Account Based Marketing, customer centric marketing

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Fractional CMO awarded as the 'Best Social Media Marketing Agency in Belleuve' by Expertise.com

[fa icon="calendar'] Aug 4, 2020 6:15:00 AM / by Srikanth Vadrevu posted in Digital Marketing, social media marketing, Awards

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Social media is inevitably changing the world and we are witnessing it continuously. It is not only creating markets but also building communities. Fractional CMO is one such organization that has helped in driving this change.  Expertise.com has recognized Fractional CMO as one of the “Best Social Media Marketing Agencies in Bellevue”

Must-Have Skills for B2B Marketing Success

[fa icon="calendar'] Jan 29, 2020 6:31:13 AM / by Shreyansh Surana posted in Marketing, Marketing Technology, social media marketing, B2BMarketing

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While talking to a lot of prospective customers every day, the question we face, what are the must-have skills for B2B marketing success? So we thought why not write in detail about it. So let’s look at the key skills required for a successful B2B marketing team.

Facebook Will Soon Let Users Control the Data Flow. What Should Marketers Do?

[fa icon="calendar'] Sep 18, 2019 2:57:36 AM / by Gayathri Vishwanathan posted in social media marketing

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The landscape of marketing has changed ever since Facebook launched Facebook ads in 2007. From being a social network site where people could connect with each other, Facebook became an ideal platform for small-medium businesses to advertise their products and engage with their buyers. With its wide reach and with over 2.41 billion Monthly Active Users (MAUs) as on June 2019, Facebook is an important platform to consider while planning your marketing strategy. Its laser-sharp audience targeting options and other options such as location-based marketing and re-marketing campaigns had made it a hot favorite among marketers.

How Can B2B Companies Leverage WhatsApp For Business

[fa icon="calendar'] May 31, 2019 6:47:04 AM / by Shreyansh Surana posted in social media marketing, B2BMarketing, WhatsApp, B2C Marketing

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It’s official now!

After months of speculation, Mark Zuckerberg announced the launch of WhatsApp ads from 2020.

Like Instagram stories, the WhatsApp ads will appear on the WhatsApp stories section, and you will be able to swipe up to visit the promotional page or the website of the brand. This essentially means you can send rich message formats, get discovered quickly, and drive business efficiently.

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