Digital Marketing, Marketing Automation, Marketing Operations Blog | Fractional CMO

Posted On February 6, 2024 By Hemant Parmar

Kanad & Shreyansh on AI in RevOps, key KPIs, and insights for a better strategy

“No matter what people tell you, words and ideas can change the world.” – Robin Williams, in the Academy Award-winning movie, “Dead Poets Society”. And so, for this fantastic podcast episode, Kanad...

Posted On January 23, 2024 By Hemant Parmar

How our partnership with Potion can bolster your conversion rate?

Videos have always been used to educate, communicate, and market. As per the American author Allen Klein, “It has been said that 80% of what people learn is visual.” According to Adobe,67% of...

Posted On January 20, 2021 By Ishneet Kaur

10 Best marketing automation tools for 2021

We are all living in a digital age which strives to progress more and more towards automation! From unmanned space aircraft to something as simple as 'Siri', AI is the driving force of this...

Posted On December 27, 2019 By Srikanth Vadrevu

The Advent of AI in Marketing

How do we leverage Artificial Intelligence in marketing? Have you been deliberating on this recently? Or are you unknowingly using AI without even realizing it? New-age technologies such as AI have...

Posted On February 28, 2019 By Hemant Parmar

How marketing automation can be a game changer for your SaaS business strategy

Instead of making sky-high initial investments in technological infrastructure, businesses are choosing wisely to pay a convenient subscription fee and use the services offered by SaaS companies...