We are all living in a digital age which strives to progress more and more towards automation! From unmanned space aircraft to something as simple as 'Siri', AI is the driving force of this automation revolution. All we have to do is simply monitor the task, as AI handles the routine tasks it is programmed for. Say, for instance, a routine customer support chat being handled by an AI bot!
How do we leverage Artificial Intelligence in marketing? Have you been deliberating on this recently? Or are you unknowingly using AI without even realizing it?
New-age technologies such as AI have revolutionized every domain and marketing is no different. With marketing at the cusp of its change, we uncover the role of AI and its implications on marketing in this blog.