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5 Ways to Increase Website Traffic for SaaS Businesses

[fa icon="calendar'] May 18, 2020 8:41:32 AM / by Shreyansh Surana posted in SaaS Marketing, Website, Traffic

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As a SaaS company, you are bound to have little time or resources for marketing, with your product and technical teams engaged in constant ideation and harnessing the latest technologies. Yet, developing a superior product is not the only way to steer your business towards growth. 

10 B2B Landing Pages That Can Inspire You

[fa icon="calendar'] Jan 6, 2020 2:19:32 AM / by Shreyansh Surana posted in Website, landing page

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Landing pages are effective when it comes to generating leads for a business. 

Considering that the B2B sales cycle is longer than B2C, customers need a lot of soft nudges to take them to the next stage of the customer lifecycle.

Bounce and Exit Rate - Website metrics that matter

[fa icon="calendar'] Nov 26, 2019 8:35:16 AM / by Srikanth Vadrevu posted in Google Analytics, Website

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What is the best thing that can happen to a marketer, content writer, and web developer? It is to have a visitor navigating around their website by pouring through the pages, filling forms, clicking CTAs and downloading resources. 

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