We are all about #MarTech

Fractional CMO awarded as the 'Best Social Media Marketing Agency in Belleuve' by Expertise.com

[fa icon="calendar'] Aug 4, 2020 6:15:00 AM / by Srikanth Vadrevu posted in Digital Marketing, social media marketing, Awards

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Social media is inevitably changing the world and we are witnessing it continuously. It is not only creating markets but also building communities. Fractional CMO is one such organization that has helped in driving this change.  Expertise.com has recognized Fractional CMO as one of the “Best Social Media Marketing Agencies in Bellevue”

What Is MarTech? Why Is It The Future of Digital Marketing?

[fa icon="calendar'] Jul 2, 2020 7:31:04 AM / by Srikanth Vadrevu posted in Digital Marketing, Marketing Technology, MarTech

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Advent of IoT and the subsequent digital disruption in every field has led to the matrimony of each field with technology. Often, this alliance has been at the very core of numerous advancements. One such, highly valued amalgamation is that of Marketing and Technology. Going by the textbook definition, MarTech is simply a combination of Marketing and Technology.

What Is ASO (App Store Optimization)? Why Should You Consider It In 2020?

[fa icon="calendar'] Jun 24, 2020 7:49:07 AM / by Shreyansh Surana posted in Digital Marketing, Search Engine Optimization, App Store Optimization

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The going has been undoubtedly tough for app marketers with the number of mobile apps inflating at a daunting rate. There are about 4.47 million apps that are currently vying for attention on Apple’s App Store and Google’s Play Store combined. As apparent, beating the odds on ‘App Visibility’ is getting more challenging and ever before.

LinkedIn Marketing for B2B: The Definitive Guide

[fa icon="calendar'] Mar 11, 2020 7:30:00 AM / by Srikanth Vadrevu posted in Digital Marketing, Marketing Strategy

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LinkedIn has become a go-to platform for B2B marketers. What Facebook is for social media, LinkedIn is to the professional ecosystem. LinkedIn became a platform that allowed people to network with professionals from their own and other companies. Besides, it also became a place for job hunting while recruiters got to find a great talent pool. 

Fractional CMO is a 5-Star PPC Agency on Clutch

[fa icon="calendar'] Feb 28, 2020 6:18:11 AM / by Shreyansh Surana posted in Digital Marketing, Pay Per Click Advertising

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At Fractional CMO, we understand the powerful benefits of pay-per-click (PPC) advertising — especially when it’s combined with a fuller marketing strategy. 

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