Digital Marketing, Marketing Automation, Marketing Operations Blog | Fractional CMO

Posted On August 18, 2017 By Shreyansh Surana

SaaS Marketing : Where to begin...

SaaS companies have shown tremendous growth over the past few years. With technological advancement, it’s now easier and cheaper to develop software and offer it on a subscription model.

Posted On March 3, 2017 By Shreyansh Surana

Digital Marketing is not the 'Genie out of lamp'

We all must have come across great stories about Alladin and his Genie. Whatever Alladin wishes, Genie fulfils. Great fairytale and I love those bedtime stories. During my experience in technology...

Posted On February 22, 2017 By Shreyansh Surana

Fuel of digital marketing growth engine : Content

Most of us consume content from digital channels from early morning to late night. According to an infographic from The Word Pro In the first 60 seconds of your day, Facebook receives over 4 million...

Posted On February 8, 2017 By Shreyansh Surana

Which HAT are you wearing today?

I came across a wonderful blogfrom Seth Godin, which says that every individual wears one of the following three hats at their job.

Posted On January 24, 2017 By Shreyansh Surana

My digital marketing isn't working

While you are reading this, I can imagine you thinking, I have done everything right in my digital marketing strategy including using great marketing tools but then the results are not showing up....