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What is Marketing Operations? 4 Ways It Can Help Grow Your Business

[fa icon="calendar'] Jun 24, 2021 3:15:00 AM / by Ishneet Kaur posted in Fractional CMO, HubSpot, Marketing Operations, Marketing Partner, MarTech, Marketing Automation, Marketing Strategy, Buyer's Journey, customer centric marketing

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What is marketing operations?

Why to hire a Digital Marketing Agency

[fa icon="calendar'] Mar 2, 2021 1:42:27 AM / by Ishneet Kaur posted in Content marketing agencies, content marketing technologies, Digital Marketing, Fractional CMO, Grow your business, Marketing Operations, Marketing Partner, marketing tools, SaaS Marketing, real estate marketing, Marketing Strategy, top marketing agency, Search Engine Optimization

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8 Steps To Better Marketing Operations Management

[fa icon="calendar'] Feb 8, 2021 7:15:00 AM / by Ishneet Kaur posted in Fractional CMO, Grow your business, lead automation, Lead Generation, Marketing Operations, Marketing Strategy

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Today's role is becoming more and more complex due to the evolving dynamics of digital marketing. This makes it necessary for the marketing team to coordinate with multiple channels and run integrated campaigns for both online and offline modes. There may also be the case of increased dependency on external partners and lack of the latest management tools, which can prove to be a roadblock in streamlining all marketing resources into a single productive output.

The Evolving role of Marketing Operations

[fa icon="calendar'] Jan 26, 2021 7:30:00 AM / by Ishneet Kaur posted in Fractional CMO, HubSpot, Marketing, Marketing Operations, Marketing Automation, Marketing Strategy

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Marketing operations, a subject which very recently garnered its much-deserved attention, is the hot topic among businesses. Living in this age of technology which is driven by data, every player in the market is trying to harness new software and tools and have an insight into what the buyers actually need. 

10 Tools Every CMO Should Be Using

[fa icon="calendar'] Jul 20, 2020 8:04:20 AM / by Nikhil posted in Marketing Operations, marketing tools, Marketing Automation

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Do you know the expression unity is strength? In marketing, this expression is all the more accurate. Many companies have a super nice site with the latest technology. Still, they forget an essential aspect: the vital link between their website and the rest of their marketing tools. We agree that there is now a multitude of tools available for each aspect of marketing. But how can we integrate these new tools into your team's workflow? By choosing the tools that are useful in different marketing specializations. 

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