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How To Conduct A Systematic And Effective Email A/B Testing

[fa icon="calendar'] Feb 22, 2022 3:14:21 AM / by Fractional CMO Team posted in Fractional CMO, Marketing Operations, HubSpot Email Marketing, Marketing Automation, Email Marketing, Marketing Strategy, A/B testing, Automated Email Marketing

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9 Ways to Pump Up Your Email Deliverability Rates

[fa icon="calendar'] Oct 13, 2021 3:07:37 AM / by Valeria Sanchez posted in Digital Marketing, Fractional CMO, HubSpot Email Marketing, Email Marketing, Marketing Strategy, email deliverability

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10 Best Marketing Automation Tools for 2021

[fa icon="calendar'] Jan 20, 2021 3:30:00 AM / by Ishneet Kaur posted in lead automation, Lead generation tools, Marketing Technology, Mobile automation, HubSpot Email Marketing, B2BMarketing, Marketing Automation, B2C Marketing, Email Marketing, "Artificial Intelligence", CRM

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We are all living in a digital age which strives to progress more and more towards automation! From unmanned space aircraft to something as simple as 'Siri', AI is the driving force of this automation revolution. All we have to do is simply monitor the task, as AI handles the routine tasks it is programmed for. Say, for instance, a routine customer support chat being handled by an AI bot!

The Importance of Email Marketing for Manufacturers

[fa icon="calendar'] Jul 30, 2020 8:32:03 AM / by Nikhil posted in Email Marketing, Marketing Strategy

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The Anatomy of a Successful Email Nurture Campaign

[fa icon="calendar'] Mar 26, 2020 7:49:40 AM / by Shreyansh Surana posted in Content marketing strategy, Email Marketing

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It can be said without a doubt that it is very competitive out there in the business world. And if you want your organization to be successful, then you have to make sure that you are always on the top of your customers' mind. This means that even if you have amazing content, great quality products or services, you have been successful in attracting new customers towards your business, and you have generated new leads, it still might not suffice. This is where effective email nurturing campaigns come in.

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