Digital Marketing, Marketing Automation, Marketing Operations Blog | Fractional CMO

Posted On July 11, 2022 By Ishneet Kaur

5 ½ Ways marketing operations can help grow your business

"Marketing operations is the backbone of marketing. When done well, marketing teams deliver the right message to the right people at the right time, with attribution in place that tracks return on...

Posted On April 19, 2022 By Megha Bansal

How to build and use UTM parameters in HubSpot?

Posted On February 17, 2022 By Megha Bansal

Top ABM Tools for 2022

Introduction

Posted On July 2, 2020 By Srikanth Vadrevu

What is MarTech? why is it the future of digital marketing?

Advent of IoT and the subsequent digital disruption in every field has led to the matrimony of each field with technology. Often, this alliance has been at the very core of numerous advancements. One...

Posted On January 26, 2020 By Shreyansh Surana

Who is a Marketing Technologist

Traditional marketing was all about fighting for the space to spread the word about your brand. The marketing experts in the earlier days were more inclined towards having a strategy of being more...

Posted On August 18, 2017 By Shreyansh Surana

SaaS Marketing : Where to begin...

SaaS companies have shown tremendous growth over the past few years. With technological advancement, it’s now easier and cheaper to develop software and offer it on a subscription model.