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Gayathri Vishwanathan


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Facebook Will Soon Let Users Control the Data Flow. What Should Marketers Do?

[fa icon="calendar'] Sep 18, 2019 2:57:36 AM / by Gayathri Vishwanathan posted in social media marketing

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The landscape of marketing has changed ever since Facebook launched Facebook ads in 2007. From being a social network site where people could connect with each other, Facebook became an ideal platform for small-medium businesses to advertise their products and engage with their buyers. With its wide reach and with over 2.41 billion Monthly Active Users (MAUs) as on June 2019, Facebook is an important platform to consider while planning your marketing strategy. Its laser-sharp audience targeting options and other options such as location-based marketing and remarketing campaigns had made it a hot favorite among marketers.

5 Marketing Strategies You Can Learn From These SaaS Companies

[fa icon="calendar'] Aug 28, 2019 7:52:57 AM / by Gayathri Vishwanathan posted in SaaS, SaaS Marketing, Marketing Strategy

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