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The Definitive Guide for LinkedIn Marketing in 2020

[fa icon="calendar'] Mar 11, 2020 7:30:00 AM / by Srikanth Vadrevu posted in Digital Marketing, Marketing Strategy

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LinkedIn has become a go-to platform for B2B marketers. What Facebook is for social media, LinkedIn is to the professional ecosystem. LinkedIn became a platform that allowed people to network with professionals from their own and other companies. Besides, it also became a place for job hunting while recruiters got to find a great talent pool. 

Fractional CMO is a 5-Star PPC Agency on Clutch

[fa icon="calendar'] Feb 28, 2020 6:18:11 AM / by Shreyansh Surana posted in Digital Marketing, Pay Per Click Advertising

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At Fractional CMO, we understand the powerful benefits of pay-per-click (PPC) advertising — especially when it’s combined with a fuller marketing strategy. 

7 Top Digital Marketing Technology Trends in 2020

[fa icon="calendar'] Jan 10, 2020 1:55:00 AM / by Shreyansh Surana posted in Digital Marketing, Marketing Technology

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2019 was big for digital marketing technologies. Many of the forecasted digital marketing technology trends for 2019 were practiced in full swing especially:

An Ultimate Guide on How to Plan a Successful Webinar [Free Checklist Inside]

[fa icon="calendar'] Apr 5, 2019 5:42:00 AM / by Shreyansh Surana posted in Digital Marketing, B2BMarketing

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Picture this - you are living in Singapore, and there’s a seminar conducted in the US. Attending the seminar would add value to your business as the speaker is an expert in your industry. However, spending a humongous amount of money on flight tickets, accommodation, etc. for just a 2-hour seminar might seem like quite an expense. You want to attend the seminar, but you don’t have the money or time to attend it.

Why Should SaaS Companies Invest in Paid Marketing

[fa icon="calendar'] Feb 15, 2019 1:42:10 AM / by Shreyansh Surana posted in Digital Marketing, SaaS

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In our interaction with SaaS companies, we have been asked a common question - “Why should we do paid marketing?”

In this blog, we will tell you why paid marketing is important and why should SaaS companies include it in their digital marketing strategy.

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