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What is Google AMP project and why you should pay attention

[fa icon="calendar'] Nov 7, 2017 3:21:33 AM / by Jyotsana Yadav posted in AMP, Fractional CMO, Google AMP project, Mobile automation, mobile marketing

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If you have browsed your mobile phone for getting the latest scoop on google, you might have seen Google AMP (Accelerated Mobile Pages) carousel or a small lightning logo, appears in the top search results. You might be wondering what AMP is and why everyone is talking about it. Well, whether you are tech or non-tech, you should know about AMP, as this is going to be the future of mobile marketing.

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