It’s no secret - HubSpot is one of the preferred tools used by marketing and business development teams globally. HubSpot’s mission is to make inbound marketing accessible to everyone.
In the year 2008, a group of young entrepreneurs who had started an innovative startup had incurred a debt of over $20,000 and were looking out for options to pay their bills. It was the time when Obama-McCain elections were around the corner. They came up with an idea of selling a limited edition of cereals boxes called Obama O’s and Captain McCain.
Okay, so you have already set up a business? Registration? Done. Paperwork? Done. Now how are you going to market your business to acquire your customers? Flyers? Advertisements? Grapevine? Emails? Content? Or you have already implemented a strategy but it is still not yielding results? Whatever strategy you may choose, make sure it falls under the ambit of your budget.
Are you a manufacturing company and you have been told digital channels are not for you! Stop relying on your traditional marketing approach and focus more on these 7 digital strategies to drive traffic to your website, create brand awareness and generate leads.
With the explosion of social media websites like Facebook, Instagram, Twitter etc., people are in your face 24/7 with regular updates, videos, and photos. With this revolution in communication and visibility, businesses now have taken over social media to market their products. However, of all the marketing means used by the businesses, email marketing continues to generate highest ROI.