We are all about #MarTech

7 Marketing Tools every Agency should have in their kitty

[fa icon="calendar'] Nov 9, 2017 5:41:25 AM / by Jyotsana Yadav posted in Digital Marketing, Google AdWord, Google Analytics, Growth Robotics, HootSuite, HubSpot, MailChimp, marketing agencies, marketing tools, Wordpress

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Do you know there are approximately 51 million small and medium-sized businesses in India alone? With such a huge number like this, every small/ medium scale business owners are looking gamesmanship in this competitive market.

7 Essential Inbound Marketing Strategies Every Business Should Use

[fa icon="calendar'] Nov 1, 2017 3:17:50 AM / by Jyotsana Yadav posted in Digital Marketing, Fractional CMO, Inbound Marketing, inbound marketing strategies, Inbound tactics

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You’ve planned your business, started working on your product or service and now you are ready to begin your marketing process.

Awesome! Here comes the real crunch. You may be wondering which inbound marketing strategy you should opt to get the maximum benefit

SaaS Marketing : Where to begin...

[fa icon="calendar'] Aug 18, 2017 11:56:30 AM / by Shreyansh Surana posted in B2B Marketing, Digital Marketing, Marketing, Marketing Operations, Marketing Technology, MarTech, SaaS, SaaS Marketing

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SaaS companies have shown tremendous growth over the past few years. With the technological advancement, it’s now easier and cheaper to develop software and offer it on a subscription model.

Time is money, the famous saying becoming more relevant nowadays as more businesses are trying to cut on both

Must-Have Skills for B2B Marketing Success

[fa icon="calendar'] Apr 6, 2017 1:46:58 AM / by Shreyansh Surana posted in B2B Marketing, Digital Marketing

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While talking to a lot of prospective customers every day, the question we face, what are the must-have skills for B2B marketing success? So we thought why not write in detail about it. So let's look at the key skills required for a successful B2B marketing team.

Digital Marketing is not the 'Genie out of lamp'

[fa icon="calendar'] Mar 2, 2017 5:41:54 PM / by Shreyansh Surana posted in Digital Marketing

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We all must have come across great stories about Alladin and his Genie. Whatever Alladin wishes, Genie fulfills. Great fairytale and I love those bedtime stories. During my experience in technology marketing, I have come across few founders and marketers who think Digital Marketing as Genie and themselves Alladin :).

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