Let me ask you a few quick questions.
Imagine spending time creating a well-designed email with eye-grabbing design and good copy and then realizing that the email is not displayed the way it should for recipients using the service of certain email clients.
This is a common problem that most marketers face while sending emails to users, specially those who have Outlook as their email client.
It’s official now!
After months of speculation, Mark Zuckerberg announced the launch of WhatsApp ads from 2020.
Like Instagram stories, the WhatsApp ads will appear on the WhatsApp stories section, and you will be able to swipe up to visit the promotional page or the website of the brand. This essentially means you can send rich message formats, get discovered quickly, and drive business efficiently.
You are young and you are in a highly competitive marketplace. The SaaS model has made technology more convenient, highly accessible, and commercially viable. Both the B2B and B2C world are increasingly adopting SaaS-based products. If you want to get noticed in this world that is increasingly dominated by digital, you have to get to the top of the search results page, because that is how a lot of people are going to be looking for what you are delivering.
When marketing your brand and products online, which social media channels should you use? This can be a confusing and tough choice to make. Ideally, you will want to be present everywhere but that can backfire; it takes up way too many resources to be dedicated to all the popular platforms out there and to be able to do justice to the audiences. So as you are being selective, trying to decide which few channels you should be focusing your marketing strategy on, let us make a case for the use of Instagram for your business.